Fashion & apparel videos that show how it moves.
- Made for
- Arvani, LAVAA and Banik
- Scope
- Fashion filming
- Styling direction
- Reel editing
- Colour grading
- Formats
- 9:16 reels for Instagram, Facebook and TikTok
Fabric is hard to photograph.
A saree or a panjabi is sold on drape, texture and colour, and a still photo flattens all three.
Collections also launch on tight dates, around Eid and the seasons, so the videos have to be ready when the collection is.
Film the movement, grade the colour.
We film garments on the move, with light that shows the weave and close shots of the details that justify the price.
In the edit, colour is graded so the real fabric matches what customers see, and each reel is paced to the music and the platform.
Watch the work. Press any frame to play it here.
Fashion & Apparel
11 reelsOther formats. The same team, a different brief.
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